About This Project
The SaathMera website explains the service to two audiences at once: elderly parents and the adult children who look after them. It sets out every service with its price, how the parent and family journeys work, the care plans, and plain answers to the questions people ask before they sign up. The site is fast, readable on any screen, and structured for search, with one clear call to get the app on every page. It also carries the privacy policy, terms and account deletion pages that a Google Play listing requires. SoftwareCrafting designed and built the website together with the SaathMera app and operations panel, so the brand, the words and the design system match across all three. Every screen in this case study uses fictional sample data. No patient information is shown.
Key Features
- Services with prices up front
- Parent and family journeys explained
- Care plans compared side by side
- Frequently asked questions
- About and contact pages
- Privacy policy and terms of use
- Account deletion page for Google Play
- Responsive, search-optimized pages
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Challenges & Solutions
Every great project overcomes obstacles. Here's how we tackled the hard problems.
Challenges
- Speaking to elderly parents and to their adult children on the same pages
- Making prices and plans clear enough that people trust them before signing up
- Meeting the Google Play requirements for privacy, terms and account deletion
Solutions
- Wrote short, plain copy and separated the parent and family journeys
- Published every service with its price and every plan side by side
- Built dedicated privacy, terms and account deletion pages linked from every page
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